Privacy Policy – RUDRALIFT
Last updated:
Introduction
RUDRALIFT respects your privacy. This Privacy Policy explains what personal information we collect when you visit or shop at [WEBSITE URL], how we use and protect it, and the choices and rights you have.
RUDRLIFT is operated by ANSHU RAGHAV. We follow applicable Indian law, including the Information Technology Act, 2000 and its rules, the Consumer Protection (E-Commerce) Rules, 2020, and the Digital Personal Data Protection Act, 2023 and its Rules as they come into force.
By using our website or placing an order, you agree to this Policy. Where the law requires your consent, we will ask for it clearly, and you can withdraw it at any time.
Information we collect
We collect only the information we need to run our store and serve you.
|
Type |
What it includes |
How we get it |
|---|---|---|
|
Contact and account details |
Name, email address, phone number, password (stored encrypted) |
When you create an account, sign up for updates or contact us |
|
Order and delivery details |
Billing and shipping address, products ordered, order history, GSTIN if you provide one |
When you place an order |
|
Payment details |
Payment method and transaction ID. Card, UPI and bank details are entered on our payment partner's secure page; we do not see or store full card numbers, CVV or UPI PIN |
When you pay |
|
Device and usage data |
IP address, browser, device type, pages viewed, time spent, how you reached our site |
Automatically, through cookies and similar tools |
|
Communications |
Messages, reviews, size or exchange requests, and feedback you send us |
When you email, message or review us |
We do not knowingly collect sensitive information such as health, biometric or financial account data beyond what our payment partners process for your transaction.
How we use your information
We use your information only for these purposes:
- Processing orders: confirming, packing, shipping and delivering your order, and handling returns, exchanges and refunds.
- Customer service: answering your questions and resolving complaints.
- Payments and fraud prevention: verifying transactions and protecting you and us from fraud or misuse.
- Order updates: sending confirmations, shipping and delivery updates by email, SMS or WhatsApp.
- Marketing (only with your consent): sending offers, new drops and newsletters. You can unsubscribe anytime using the link in our emails or by contacting us.
- Improving our store: understanding how visitors use our site so we can improve products, designs and the shopping experience.
- Legal compliance: keeping invoices and tax records, and meeting other legal obligations.
We do not sell or rent your personal information to anyone.
Cookies
Cookies are small files stored on your device that help our website work and remember your preferences. We use:
- Essential cookies: needed for your cart, checkout and login to work. The site cannot function properly without them.
- Analytics cookies: help us understand which pages and products are popular, so we can improve the store.
- Marketing cookies: used by advertising partners such as Meta (Facebook and Instagram) and Google to show you relevant ads. We use these only with your consent where required.
You can accept or decline non-essential cookies through our cookie banner, and you can clear or block cookies in your browser settings at any time. Blocking essential cookies may stop parts of the store, such as the cart, from working.
Third-party services
We share your information only with trusted partners who help us run the store, and only what each needs to do its job.
|
Partner type |
Example |
What they receive |
Why |
|---|---|---|---|
|
E-commerce platform |
Shopify |
Account, order and browsing data |
Hosts our website and stores order records |
|
Payment gateway |
[PAYMENT GATEWAY, e.g. Razorpay] |
Payment and order amount details |
Processes your payment securely |
|
Shipping and courier |
[COURIER / SHIPPING PARTNER, e.g. Shiprocket] |
Name, phone number, delivery address |
Delivers your order |
|
Messaging |
[EMAIL / SMS / WHATSAPP TOOL] |
Name, email, phone number |
Sends order updates and, with consent, offers |
|
Analytics and ads |
Google, Meta |
Device and usage data via cookies |
Measures site performance and shows relevant ads |
These partners have their own privacy policies and are expected to protect your data. Some, such as Shopify, may store data on servers outside India; where that happens, it is done as permitted by Indian law.
We may also share information if required by law, court order or a government authority, or to protect our rights and prevent fraud.
Data security and retention
We use reasonable security practices to protect your information, including:
- SSL encryption (the padlock in your browser) on every page of our website.
- Payments handled entirely by certified payment gateways, so we never store full card or UPI details.
- Access to customer data limited to people who need it to fulfil orders or provide support.
No website is completely secure. If a data breach affects your personal information, we will inform you and the relevant authorities as required by law, and take steps to limit the harm.
We keep your information only as long as needed for the purposes in this Policy. Order, invoice and tax records are kept for the period required under tax and accounting laws. Other data is deleted or anonymised when it is no longer needed, or when you ask us to delete it, unless the law requires us to keep it.
Your rights
You have the following rights over your personal information:
- Access: ask for a summary of the personal data we hold about you and how we use it.
- Correction and updating: ask us to correct inaccurate or incomplete information. You can also update most details yourself in your account.
- Deletion: ask us to delete your personal data, except where we must keep it by law (for example, invoices).
- Withdraw consent: stop marketing messages or withdraw any consent you gave, as easily as you gave it. This does not affect processing already done.
- Grievance redressal: raise a complaint about how we handle your data. If you are not satisfied with our response, you may approach the Data Protection Board of India once the relevant provisions are in force.
- Nominate: nominate another person to exercise your rights if you die or become unable to do so.
To use any of these rights, email [EMAIL ADDRESS] with the subject "Privacy Request". We may ask you to verify your identity before acting on a request.
Children
Our store is meant for people aged 18 and above. If you are under 18, please use the store only with the involvement and consent of a parent or guardian. We do not knowingly collect data from children without verifiable parental consent, and we do not track or send targeted ads to children. If you believe a child has shared data with us, contact us and we will delete it.
Changes to this policy
We may update this Policy from time to time. The "Last updated" date at the top shows when it was last changed. For significant changes, we will notify you by email or through a notice on our website.
Note for the store owner (delete before publishing): this template is general information, not legal advice. India's Digital Personal Data Protection Rules were notified on 14 November 2025, and most obligations, including notice, consent and data rights, apply from 14 May 2027. Have a lawyer or CA review the final version. Sources: AMS Shardul – Enforcement of the DPDP Act and Rules.